Unsure how to grow your business? Or simply trying to start one? Don’t worry- expert advice is available. We provide No-Cost, Confidential, One-on-One Consulting, and Advisory Services to assist you with any aspect of small business management.

America’s Small Business Development Centers (SBDC) were established in 1977 and can be found in every state in the U.S. Twelve SBDC regional offices are located throughout New Jersey.


A partnership program with the U.S Small Business Administration

America’s Small Business Development Centers (SBDC) were established in 1977 and can be found in every state in the U.S. Twelve SBDC regional offices are located throughout New Jersey.

We offer a variety of educational and business resources to counsel and train small business owners to finance, market, and manage their companies. New Jersey City University students and staff are encouraged to take advantage of SBDC services, including the periodic workshops offered at no cost to the university community. The NJSBDC network also provides opportunities for students to participate in research and get first-hand business experience under the supervision of faculty and business professionals.


Our Mission

America’s Small Business Development Centers (SBDC) were established in 1977 and can be found in every state in the U.S. Twelve SBDC regional offices are located throughout New Jersey.


Our Vision

The NJSBDC will be the leading statewide organization in delivering business advisory services and training to established and new SMBs, and high-impact, growth-oriented businesses.


Our Core Values

The NJSBDC at NJCU embraces the following 6 Core Values: Growth-oriented, Respectful, Opportunistic, Wisdom, Team-driven, and Honest (G.R.O.W.T.H.)

Meet the Team

Sheila Harris-Adams Regional Director NJSBDC at NJCU School of Business Chair of NAWCAD LKE SBR

Sheila Harris-Adams

Regional Director NJSBDC at NJCU School of Business Chair of NAWCAD LKE SBR Executive Board JB MDL SBR and Women…

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Welcome to NJSBDC at NJSCU School of Business. I’m Sheila Harris-Adams, and I’m your Regional Director at the New Jersey Small Business Development Center in Hudson County, one of eleven Centers in New Jersey.

Whether you are still in the dreamer stage and are ready to launch your small business, or you’re a business owner looking for ways to help your business grow, our team stands ready to guide and support you on your entrepreneurial journey. Our passionate team of Business Advisors are here just for you.

We offer NO COST one-on-one counseling, low-cost training programs, and webinars. We have a wealth of resources available to help your business excel right at our fingertips. Whether you need assistance in finding capital, establishing a strategic plan, or creating a marketing campaign, our dedicated team is here to guide you.

As if that wasn't enough, we are excited to let you know about the numerous programs we have created with you in mind, including our Small Business Accelerator, Restaurant Consortium, and targeted training programs focused on Small Businesses, Women Owned Businesses, Minority Owned Businesses, and LGBTQ Owned Businesses. We have not forgotten about our Veteran Owned, and Service Disable Veteran Owned Small Businesses, and we are excited to inform you that we will be working hand-in-hand with VBOC to serve you as well.

All of this and more is available to you the moment you register with us. So here's the question. What are you waiting for?? Register TODAY!

Carla Fallone

Carla Fallone

Senior Business Counselor Entrepreneurs and small businesses are the engines of our economy!  Small businesses account for virtually all new…

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Allen Jones

Allen Jones

Senior Business Counselor/Procurement Specialist I am currently an SBDC Counselor because I enjoy working with energetic new business owners. If…

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Melissa Rosario

Melissa Rosario

Senior Business Counselor I am a counselor for NJSBDC at Hudson County because I have a passion for seeing business…

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Jazmine Brinkley

Jazmine Brinkley

Director of Operations & Programs My objective in the workforce is to provide services to my community and surrounding communities…

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Sergio Tarrida-Martin

Marketing and Outreach,NJSBDC at NJCU School of Business

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Madelynn Thompson

Associate Operations Coordinator

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History of the


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The New Jersey Small Business Development Center was established by Congress in 1978 as one of the first national SBDC pilot projects resulting from the passage of Public Law 96-302. Today, the NJSBDC network is composed of the headquarters located at Rutgers Business School – Newark and New Brunswick, 12 full-service regional centers, and an additional 28 affiliate (or satellite) offices located throughout the state. Regional centers are hosted by and affiliated with two and four-year college and university business programs with a major footprint for comprehensive small business assistance and outreach.

NJSBDC Directors and consultants are paid, proven professionals with graduate-level degrees in business and many years of practical experience with bottom-line responsibility. Working for the NJSBDC is their career of choice and continually challenges them with formulating strategic solutions to client issues.

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Andrew Lew

Each SBDC seminar taught me several things I didn’t know I needed to know!

Vanessa Quijano

Jersey City Economic Development Center

SBDC of Hudson County has been an invaluable partner with JCEDC. We have featured the educational workshops by SBDC with the Jersey City small business existing and growing community. With SBDC’s business plan development services, our clients have the advantage of excellent services to assist them in gaining access to capital.

Victor Garrido

GG CPA Services

We have been getting busier and busier over the last two years as we experienced a significant organic growth thanks to collaborations with your organization and similar ones, plus we acquired two other practices

Jason Joel Ovalle

The SBDC has been very informative on various topics that interested me. Teaching the community to be entrepreneurs was a very intelligent idea. The SBDC & NJCU have an outstanding perspective for success. I am delighted to receive knowledge via consultations along with a form of direction. Thank you NJCU & SBDC

Dalwin Garcia

Ponce Bank

Our experience with the SBDC of Hudson County has been nothing, but amazing! We have been able to develop a strong working relationship where we all get together to educate our clients and the general public. The SBDC of Hudson County is a valuable source of information and guidance for businesses of any size. They are amazing at what they do and Ponce Bank values the working relationship we have cultivated over time!

Hassan Beqqi

I wanted to express my appreciation to you for the seminar. It was extremely informative, and the class size and participation illustrated the importance of the topic. You had clearly researched the subject, and many of us felt that yours was a voice of sanity in the midst of an emotional and divisive discussion. Once again, thank you for making the seminar successful, and I appreciate your continued support.